
Welcome
An accomplished growth product manager who’s driven $100M+ in revenue through successful go-to-market strategy. I’ve worked with design and technical teams across over 80 organizations during the past 12 years.
Do we share common interests?
I’m a curious interdisciplinary systems thinker motivated by outcomes over outputs in eCommerce, apparel, health, STEM, non-profits, SaaS, and construction.
I’m a mentor and a mentee with Product BC.
I’m a community builder. Ask me how cohousing is different from co-op housing.
I’m a marathon and ultramarathon runner. Ask me about training, fueling and smartwatches.
I’m a father. Ask me about the first 2 years.
I’m neurodivergent. Ask me about INCUP.
I’m from the Yukon. Ask me about The North.
8+
Years of GTM Experience
75+
Client Partnerships
$60M+
Cumulative Advertising Budget
15+
Countries Reached
Past Flagship Partnerships:




What's My Approach?
Goal Measurement
You have your business goals but how do they translate into a digital measurement framework?
Audience Research
Let's further define your target audience, customer and competitors. There's likely more than one.
Digital Assets
Let's map out and create these key elements for marketing, sales and organizational change.
People Planning
Let's ensure we have the team we need to deliver on the product roadmap and strategic plan.
Testimonials:

“Gordon helped our team with strategizing and goal setting for our company through an interactive and practical exercise. With his help, we found out what we need to focus on over next few months and how to break down our action plan into practical steps in order to achieve our ultimate goal. He helped our team to set a mutual goal together and brainstorm the best approaches towards delivering the best outcome.”
Samin Saadat
Principal, Jalapeño Employee Engagement
Looking for Consulting Services?
Two Hour Strategy Sessions
$300
Per Session
- Virtual Whiteboard
- 2 hour Facilitation
- 20 Questions
- 5 KPIs Established
- 5 Visualizations
- Thoughtful Dialogue
One Day Strategy Session
$1500
Per Day
- Virtual Whiteboard
- 2 Hour Facilitation
- 40 Questions
- 3 X 1 hour Coaching
- Team Alignment
- Clear Plan
Ongoing Strategy and Execution
$6000
Per Month
- OKR Planning
- Digital Asset Audit
- Analytics Audit
- Customer Research
- Campaign Launch
- Performance Report